This goes with that and that might go with this

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Take a look at this slide show from FAST COMPANY about the innovative deals being done recently by Creative Artists Agency (CAA).   Connecting Brian Eno wil Spore creator Will Wright, connecting Jerry Bruckheimer with MTV to make games, conncecting Basketballer LeBron James with website developers.

Looking through the list, there is a clear trend, it's all digital, it's all about connections.   Now if you don't have CAA representing you can you make your next big career move in a similar way?   Sure, even locally all the connections are there - pick your geekest facebook friend, and then see who he know's who you don't.   Think of the part of the industry that you know the least about and propose a partnership with the leader in that area.  

Combine two previously unconnected art forms, doco-games?  drama-VJ's?   Children's-corporates?   Wedding-SMS updates?   Hyperlocal-documentary?   Animated-Journalism?        

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This page contains a single entry by Graeme Watson published on February 17, 2009 10:37 PM.

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