Comics can be an important business tool
I've noticed a few articles in the last week about the growing us of comic books in business scenarios.
At ADVERTISING AGE there is an article about US business switching on to comics as a place to place advertisements.
Meanwhile at SEND 2 PRESS they discuss the prevelance of manga in Japan and how it has been used for everything from HR Manuals to corporate communication strategies.
ADVERTISING AGE also points out the comics can be xmedia'd into a video format quite easily, a bit like those dodgy old Spderman cartoons.
The real base skills here however is effective storytelling, and the ability to visualise complex material and challenges.
At ADVERTISING AGE there is an article about US business switching on to comics as a place to place advertisements.
Meanwhile at SEND 2 PRESS they discuss the prevelance of manga in Japan and how it has been used for everything from HR Manuals to corporate communication strategies.
ADVERTISING AGE also points out the comics can be xmedia'd into a video format quite easily, a bit like those dodgy old Spderman cartoons.
The real base skills here however is effective storytelling, and the ability to visualise complex material and challenges.
Leave a comment