New PIXAR film promoted online

By Graeme Watson on June 4, 2007 1:40 PM | | Comments (0)
PIXAR’s new advertising campaign for their upcoming film ‘Ratatouille’ is a little different; the short cinema advertisements encourage viewers to log on to the internet and watch a whole 10 minute sequence from the film. The clip has an introduction by the Director Brad Bird. The company has also proactively encouraged bloggers to imbed the footage in their own sites.

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This page contains a single entry by Graeme Watson published on June 4, 2007 1:40 PM.

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