New digital download rules see British band 'Koopa' chart

The BBC report that there is likely to be a milestone in this weekends British music charts as English rock band Koopa enters the Top 40 without a record deal. The band which only makes it's single available through internet download will be the first non-record company act to crack the chart since the rules were changed at the beginning of the year. Why should we care about this is the worlds of film and television? Well, the music industry is leaps and bounds head off us in terms of digital distribution, what if the way we present the television ratings were to inlcude the number of people who watch 'Rocketboom' each day or had a way of assessing the content viewed through bit-torrent. What is the real picture of what people watch? What can a record company offer to a band like Koopa? They are already selling records, being famous and are in the charts. If record companies can't figure out how they assist and artist like Koopa they will become redundent. If television companies can't work out how to lure quality content from the interent onto traditional broadcast, what wuill happen to them? Maybe by looking at what record companies do, television stations can follow their lead.