Comedy Central lauches mobile series

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Comedy Central will make a new show specifically for mobile telephones. It is noteable that this is a traditional media channel developing content specifically for a newer platform, not repurposed content or additional content, but something totally new, and that's significant.
It appears however that the show will broadcast to mobiles at a specific time slot, which seems to be a type of thinking from the heritage media world. People want to be able to watch thing when they want on whatever platform they want. Giving it a specific time slot seems to be old school thinking.

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This page contains a single entry by Graeme Watson published on December 5, 2006 8:32 AM.

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