NYC Taxi's don't want GPS

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MEDIA NEWS DAILY has an interesting article relating to the introduction of GPS systems that allow television and targeted advertisements to be played in taxis in New York.   It seems that taxi drivers are not too happy about it because they may be tracked by GPS and their short cut routes will be exposed.

What a great example of technological change having an expected outcome.   

Last week when I was in Sydney the facilitator of our meeting started the session off with a fun activity, he got everyone to reveal how much they had paid for a taxi from the airport to the hotel.   I had paid $23, exactly the correct amount but other people had paid up to $60 for the more sceneic journey.    Now there are the taxi's that need GPS tracking.    






Earlier story: Yesterday Buses, Today Taxis - 7th January 2007

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This page contains a single entry by Graeme Watson published on September 25, 2007 7:29 PM.

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